Paul and Lori Hogan, Founders

Home Instead Senior Care,
the world’s largest franchisor
of non-medical services for seniors

"P.R. is a key component of our local, national and international marketing efforts. Albers has been there every step of the way, helping secure high profile stories in media such as The Washington Post, Kiplinger’s Personal Finance, AARP The Magazine, National Public Radio and The Wall Street Journal. Having Albers on our team is definitely a competitive advantage."

Franchise companies rely on Albers Communications Group to generate high quality franchise sales leads and create business opportunities for local franchise owners.

Here is a summary of our service offerings for franchise companies:

National lead development
Our franchise clients rely on us to generate thousands of high-quality franchise sales leads each year. We do this through strategically placed stories in print, broadcast and online media.

We succeed where others may have failed because we take a personal approach. We do not rely on news services to distribute our news; we instead rely on personal contacts and relationships with journalists at media outlets such as The Wall Street Journal, Entrepreneur, the Associated Press, USA Today and Forbes.

We also actively participate in a national journalist network that enables us to match our clients up with reporters who are looking for specific sources. Our approach achieves results while saving our client’s time and money.

Local P.R. programs for franchise owners
We help both new and existing franchise owners increase their competitive advantage through quality media story placements. Local stories generate additional revenue for franchises, and franchise sales leads for the home office. Many franchise owners don’t have time to do P.R. themselves or can’t afford to hire a local P.R. agency. Our award-winning local market P.R. programs are a cost-effective solution.