Making Your Story Stick in a Busy News Cycle

Posted by Albers Communications on June 16, 2016

Between the College World Series and the Olympic Swim Trials, June is an exciting time to be in Omaha. The local networks, the newspapers and the radio stations will soon be filled with great stories about fans and athletes, and …

Albers at the PRSA Professional Development Conference

Posted by Albers Communications on May 16, 2016

On Friday, Albers Communications Group was proud to co-sponsor the PRSA Nebraska Professional Development Conference, at which our president, Gina Pappas, spoke.

Gina’s presentation, Crisis Control: When Bad Things Happen to Good Organizations, outlined the A to Z of …

Winning Franchise Marketing

Posted by Gina Pappas on March 18, 2016

If you’re a follower of business marketing trends, you are probably familiar with the seven eras of marketing. You may also know that we are currently in the collaboration era, which is all about forming meaningful connections with your audience …

Be the Kardashian of Your Brand

Posted by Jenna Gallagher on October 14, 2015

This must be the 21st century, because the Kardashians are in the news again. This week, the national kar-nversation began when Amy Schumer guest hosted Saturday Night Live, cracking a few jokes about the sisters and their nipped and tucked …

Seeing the Light

Posted by Jenna Gallagher on September 10, 2015

The 2010 Disney movie Tangled didn’t quite have the stickiness factor that the studio’s 2013 blockbuster Frozen did, but it made a cultural impact in at least one way: the popularization of Japanese flying lanterns. …


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