The Albers team has always prided ourselves on our ability to adapt to the times. When our company started in 2000, the traditional PR model was still very much king, and digital marketing and video production were barely even blips on anyone’s radar. As media and market preferences shifted over the past 15 years, we were able to launch and expand our digital marketing and video divisions to provide a 360 degree, integrated communications strategy to our clients.
Now, as we embark on a new year, we have restructured our company to reflect our core strengths and better serve our clients through the ongoing communications revolution.
As part of our restructuring, Albers Communications is pleased to announce new leadership.
Gina Pappas, who joined the company in 2009 to establish and lead its digital division, has been named company president. In her new role, Gina will oversee all aspects of company operations and new business development.
Dani Hatfield, who has been an account manager with Albers since 2012, is the new vice-president. Dani will be responsible for heading up account management and client services.
With our new executive team, and the dedication of our longtime staff, we are in the fortunate position of having a team of seasoned experts in place who live our company values, understand our clients’ needs and know our market. Our collective experience and well-established relationships enable us to continue to provide seamless communications strategies that are fully tailored to our individual clients’ needs.
We are beyond excited about the new era of Albers Communications and look forward to continuing to serve our clients as their full-service, integrated PR and digital marketing partner.